The torrential downpours, blanketing hail, and fierce winds of the hurricane season are upon us. As history repeats itself, those whom are unprepared are doomed to suffer the wrath of these devastating storms. Hurricanes like Katrina, Rita, and Wilma have taken numerous lives, destroyed many homes, and evoked utter turmoil. Countless first hand testimonies have been given from those whom unfortunately suffered the struggles of previous hurricane seasons.

Despite the overwhelming potential for these storms to completely demolish everything in their paths, still many have failed to take the initiative to protect their homes and their loved ones. Surprisingly, many stores are experiencing a decline in sales (1). It seems that people are just not taking it serious enough. Most companies are advancing their product and service availability in hopes of preventing disasters and improving on recovery time. For instance, Verizon Wireless has spent billions to advance their systems (2). They have issued informative guidelines on how to maintain communication in the case of an emergency. They have expanded their networks and invested heavily in establishing remote communication centers (2). However, on the civilian level, people need to assume a greater realization of what is at stake.

We must take time out of our busy daily lives to seek supplies, information, and devise plans in case of emergency situations. You might not think it would happen to you, but unfortunately so did many of the previous hurricane victims. There is still ample time to prepare, but one must act fast to ensure that supplies will be readily available. Waiting until the storm approaches to prepare is definitely a risky scenario.  No one wants to commute from store to store in search of the essentials in the midst of the storm’s onset. In addition, the increase in demand usually results in complete shortages on all supplies. Therefore, now is the time to get prepared for awaits us this hurricane season.

References:

1. “Tax holiday does not create retail storm.” Sun Sentinel. June 9, 2007.
http://www.sun-sentinel.com/business/local/sfl-zcanetax09jun09,0,6524001.story?coll=sfla-business-headlines.

2. “With An Active 2007 Hurricane Season To Begin, Georgians Are Urged To Make Emergency Communication Plans.” WebWire. June 8, 2007.
http://www.webwire.com/ViewPressRel.asp?aId=38642